A funny thing happened on my way to the internet.

I was going to go to the SiteLA’s (SiteLA is a Quicksilver marketing campaign) Heya party on Friday, August 22nd.

The transportation event sponsored by Toyota??!!!! I know. How could I NOT comment on that? How can I NOT make fun of SiteLA (I’ve got nothing to lose I’m not in Quicksilver’s demographic. Black girls don’t surf.) I think it’s fab that inspired people who are getting nonunion wages to make a very long commercial are doing inspiring things, but come on.

On Friday evening I was going there to make fun of the “random” coolness (and get free beer,) but then I got an email with a bit from Tina Dupuy.

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In Quotes: East Side Stories

If you take even a casual interest in some of the literature about Los Angeles (you know, like in books) you’ll eventually run across references to the Eastside that are properly located and don’t play around with those coy and “fluid” demarcations that have been the rage amongst the newbie set; its East of the river, y punto. I come across these references every once in awhile and I get a tiny jolt of satisfaction seeing them in print, an insignificant validation of what most of us already know. That glee quickly turns into a sigh when I think about it for a second; this shouldn’t even be an issue. Que se le va hacer?

Well, this is what I plan to do: instead of getting angry about yet another careless use of the term by people that don’t matter, I’m hoping to occasionally post some quotes, references, or pictures that give the communities East of the River the respect they deserve. Easy enough, que no?

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